Get Lauron's new daily marketing guide.
"It's like having your
own marketing coach guiding you
day-to-day."
A Few "Lauronisms":
What is the marketing opportunity here? That
question should be rolling around your brain
24/7.
Everything is marketing and everyone's a
marketer--even you.
You're
doing the world a disservice if you don't market yourself and your
offerings.
It's not just what you do that counts, but
how you do it.
Stop working so hard to be professional. Be
personal!
Marketing is just communicating well with
people. Just communicating is a good start.
Remember, you don't get it if you don't
ask.
Have a point. It makes it so much easier on
the listener.
What does that mean?
Ask the question often. What does quality
really mean for you? What does service really mean for you? Get
specific!
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Pre-Order Lauron's Upcoming Book, Think Like a Marketer; What It Really Takes to Stand Out from the Crowd, the Clutter, and the Competition
"Think like a marketer and you'll easily attract clients, customers, and cash. This book shows you how. Get it."
—Dr. Joe Vitale, Author of The Attractor Factor
Do you find marketing to be confusing, difficult, or overwhelming? Are you not sure where to begin? Do you have a plan, but don't know how to make it happen?
Think Like a Marketer (Career Press, July 2009) takes the mystery out of marketing. It addresses head-on the principles that must guide every action, decision, and communication that affects your business. In addition, it gives you practical, real-life guidance that you can apply immediately after reading.
Pre-order now at Amazon.com
and save 30% off the regular price ($15.99
$10.87)
Chock-full of specific examples and proven processes, Think Like a Marketer will teach and show you how:
• Marketing is not just about what you throw "out there"
• The 7 enduring tenets of marketing
• Copious external and internal marketing tools that already exist in your business, ready to be amped up for little to no money
• The 4 telling questions that show you what needs improvement in your business
• Tons of examples of where businesses have gone wrong or right in their marketing attempts—and how best to learn from them
• Tips to incorporate the entire—yes entire—company into your marketing plan
• 89 end-of-chapter tips to immediately weave what you've just learned into your day-to-day
• A ready-to-go, actionable marketing system to get you clear and confident about where your marketing is taking you and where to take your marketing—includes templates and sample sheets that will shape your marketing action plan
• And much more!
With Think Like a Marketer, you'll be prepared to put marketing into action and turn yourself and your business into a marketing machine!
Download an excerpt of the book here!
Pre-order now at Amazon.com and save 30% off the regular price ($15.99 $10.87)
WHAT OTHERS HAVE SAID ABOUT THINK LIKE A MARKETER:
"This book shows you how to position yourself to attract more and better customers, and to stand out from your competitors in today's market." —Brian Tracy, Author of The Way to Wealth
"It is such a pleasure to get to enthusiastically endorse a book that people are really going to benefit from. I can see TONS of small to medium sized businesses owned and run by people who are intimidated by the whole notion of marketing REALLY getting tremendous value from your book. After reading it, they’re going to be saying, ‘thank you, thank you, thank you.’" —Joe Calloway, Author of
Becoming a Category of One
"Lauron Sonnier's new book, Think Like
a Marketer, is really needed in our marketplace today. Many
business people need a tool to bridge the chasm between hope and
results, and this book provides the marketing-mindset to make it
happen!" —Don Hutson, Hall of Fame Speaker
and Co-author of the #1 New York Times Best-Seller, The One
Minute Entrepreneur; Memphis, TN
"Lauron outlines a clear and concise plan that is easily understood, making marketing a snap by utilizing tools that provide business professionals with a powerful map to success."
—Karen Kerrigan, President & CEO, Small Business & Entrepreneurship Council and Founder, Women Entrepreneurs Inc.
"Practical wisdom and pragmatic advice for anyone
who wants to grow their business. Loaded with proven ideas and dynamic
strategies that can benefit everyone." —Dr. Nido R.
Quebin, President, High Point University
"This is business without the boring. Lauron's 4
secrets to standing out say it so simply—yet significantly. They are
the signature story of marketing success, no matter the industry or the
product."
—Dianna
Booher, Author of The Voice of
Authority and Booher's Rules of Business
Grammar
"Lauron was instrumental in getting my online
business launched in 1996. Today, that start-up is worth several
millions of dollars. Anyone looking to get to that top spot needs to
read this book!"
—Dr. Dhavid Cooper, CEO, FramesDirect.com
"Lauron Sonnier knows and shares small business
marketing as naturally as she breathes. This entertaining book will
have business owners doing the same thing. From an ROI perspective,
Think Like a Marketer might as well be a brick of
pure gold." —Randy Rasch, Rasch Graphic Services Corporation, Houston, TX
"Think Like a Marketer is
the small business owner's dream manual for bringing marketing to like
and put marketing to work in their company, Lauron provides a clear and
concise action plan to put you on the path to easy and automatic
marketing success." —Al Lautenslager,
Author of Guerrilla Marketing In 30 Days
"Effective marketing requires a dogged mindset, and
Think Like a Marketer shares key strategies for
doing this instinctively and systematically. Entrepreneurs that want to
grow and succeed in today’s challenging and competitive economy need to
read this book!"
—John Hesse, General Manager, HoustonPBS
"With the flair of her spirited Cajun heritage
and her previous book, 365 Ways to Stir the Pot and Put
Marketing Into Action, Sonnier gets down to the details of
how to turn the many assets of an organization into a rich, blended
stew of marketing opportunity that keeps a company growing and
thriving." —Sandy Lawrence, President,
Perceptive
Marketing, Houston, TX
"Lauron Sonnier knows and shares small business
marketing as naturally as she breathes. This entertaining book will
have business owners doing the same thing. From an ROI perspective,
Think Like a Marketer might as well be a brick of
pure gold." —James D. Serra, VP &
General Manager, KPLC-TV Lake Charles/Lafayette, LA
"Lauron gives a very practical plan to increase your business. Think Like a Marketer lays it out and tells you exactly what to do." —George Swift, President, Southwest Louisiana Economic Development Alliance, Lake Charles, LA
"Lauron unfolds the mystery of marketing to reveal real actionable steps that make marketing automatic. Think Like a Marketer isn’t just a book, it’s a playbook for marketing and business success." —Valerie Boudreaux-Allen, First Step Business Training & Consulting, SBA’s Women in Business Champion, 2007, Houston, TX
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